SXSW is in full swing here in Austin. And I have to say — it’s definitely a blessing and a curse to live here during this time of year. SX is a total blast, but the entire city is over run with festival goers! I loved Tracy’s post on what to wear to SXSW so I thought I would do one too! As someone who has attended this event every year for at least 5 years, I can tell you, there is definitely a trick to dressing for this festival.
First of all, this is Texas… the weather is different day to day. I’ve been to SX where it was freezing and rainy and I’ve been when it’s ridiculously hot. This sort of weather change can totally happen at the drop of a hat, so ALWAYS pack for both. Secondly, dress comfortably!! You do a lot of walking during SXSW because the festival takes over the whole city instead of one venue. Don’t wear heels, Don’t wear stuff you would mind spilling beer on or getting dusty (Austin somehow becomes a very dusty place during South By) and keep it casual. Here are some photos of outfits I think would work perfectly at SXSW!