As many models have testified, modeling is not always a pleasant business to be a part of. Sometimes you have to wear 6 inch heels and walk in front of hundreds of people on a slippery runway, sometimes you have to do photoshoots in the snow in a bikini and sometimes you have to pose in unpleasant places for long periods of time. The latter is the subject of this gig, which seems incredibly lonely and awfully ridiculous.
- Did she get paid well? Furthermore, what’s the standard pay for Billboard Necklace Entrapment Model?
- Is the metal cold?
- What if it rains?
- Did she bring Sudoku? Crosswords?
- Why did she say yes to this job? Is she simply a really misanthropic performance artist who wants to raise awareness of dolphin nets or something?
- Did anybody think this would make people want to buy jewelry and not just furrow their eyebrows?
Yes, advertising is meant to bring attention, so in that sense, it works for the company. However, it also makes me aware of a brand that desires to “entrap” women with shiny pieces of metal, which leads me to not want to buy any from them. I think I’ll just DIY my own, thanks. Either way, I’ve seen better uses of real models in mixed media advertising; perhaps somebody needs to get these folks some Mad Men on dvd.
Lovelies, does this billboard make you want to buy a necklace from SCG? Would you enjoy a modeling gig like this?
[via Buzzfeed]
guest
It’s eye catching for sure, but this ad makes me focus more on the woman trapped in the necklace rather than on what she is advertising. That looks so uncomfortable, and I would be scared to be up that high ensnared like that.
guest
Umm is that even safe? What if she slips, I can’t see any harness to catch her, I hope she has some sort of safety equipment on. What do they mean by entrapment expertise? That doesn’t sound pleasant at all! I get outlandish marketing but this looks more like an advertisement for sex trafficking!
guest
I’m sure she signed a consent form. Reminds me of the show last year, or so, America’s Next Top Model, where they had to have a tarantula stuck on their faces in one scene, and in another, be left hanging about three stories high, and do various poses for the camera person. If these women want this that bad, then I say go for it. A lot of construction workers are put in more dangerous positions than this.
guest
Lol, they don’t HAVE to do any of it. I’m sure they paid enough for her to find it worth it.
sunflower / 300 posts
@WaitingToShrug@xanga - The “have” in the first section was in reference to pursuing modeling as a career. I’m not implying she was legally or otherwise bound to it. It’s the same way you “have” to work late at your job sometimes; of course you can leave, but that would get you fired. Additionally, I questioned why she said “yes,” in acknowledgment that she agreed to it.
guest
entrapment expertise??? sounds like hunting, or trying to get someone caught in some scandal…