I was listening the Marketplace Tech Report on the way to work yesterday morning and discovered that, according to recent studies, Facebook is at its lowest customer approval rate ever. At 61 points on the American Customer Satisfaction index, this is actually the lowest number ever for a social media site in general. Google+, Pinterest and LinkedIn eclipse the dominating Internet force in this user-controlled study. Is the networking sensation starting to die down? Are you using the site as much?
Members are not very pleased at the moment. What factors go in to this decline in user satisfaction? As creative as they can get, the timeline feature caused a mass exodus or at least a substantial drop in online activity. And did Facebook somehow slip into your account overnight and modify your contact information to an @facebook email address? What about the never-ending advertisements that are specifically designed to match your activity and information? The standards of privacy for the billion-dollar website are being questioned now more than ever. Polls are showing that Facebook is less trusted among users than other mega-websites that carry your personal information.
Besides the obvious apprehensive circumstances, are you using your Facebook account regularly? Have you become tired of the same pretentious Instagram photos of Starbucks lattes constantly popping up on your mini-feed? Or the pointless status updates like “TIRED, LOLLOLOLOLOLL!” or “It’s raining!!!”? I personally can’t stand the endless self-portraits of people with no make-up, begging friends to comment “OMG guuurrrl you are soooooo pretty ” while I throw rocks at my computer screen. Yes, I realize I can delete these from my feed, but I must stay connected to good friends and family. Ah, the Catch 22 of FB!
Usually this site is visited to cure boredom, see what your friends are up to and mini-stalk. Oh wait, now you can’t do that! Activity is now on display as Facebook will tell you who has viewed your group posts, and the tool could potentially spread to other features throughout the site. Will Facebook realize it’s throwing too many wrenches in its well-oiled machine that has ruled social media for years now and influenced online personalities?
Do you still use Facebook more than ever or has your activity slowed down? Why?