You didn’t have to get all the way through Supersize Me to remember the French fry experiment. The one where Morgan Spurlock proved that McDonald’s French fries don’t — at least in any perceptible way — decompose. This is troubling on a few levels, not the least of which being that it’s supposed to be food. Well, to reiterate this point (now eight years after that documentary) artist Ben Campbell has constructed a life-size (not supersized, thank goodness) “mummy” made entirely of ground-up McDonald’s food. No embalming fluid needed, I guess. Ew.
The exhibit aims to draw attention to current society’s similarities to ancient Egypt: We crave immortality like they did. We build empires of corporations instead of pyramids. So a mummy made of “immortal” fast food? Okay, I get it now. While this is definitely an art project designed to ruffle feathers — Campbell is hoping to get sued by Mickey D’s for this display — you have to hand it to the guy for some darn good handiwork.
Sidebar: This is only $200 worth of McDonald’s food. Amazing what two Benjamins will get you at the world’s biggest fast food chain. See the rest of Campbell’s exhibit here.
So, mummy made out of immortal fast food: Gross, or kinda awesome?