Hey, remember this tweet? So do we. January 27, 2011 began our collective salivation and count-down for the launch of an American H&M e-commerce site in January of 2012. Well, here we are, and H&M’s site still says, “SALE! (Find your nearest store).” Womp womp, H&M. But… there remains hope.
In response to a ticked H&M fan’s tweet, the global retailer replied simply,
I’ll get on the bandwagon. I know I’m not the first to say it, but get on with it, H&M. There’s little point in us singing your praises unless we can, you know, buy your clothes. All of you in other countries, though, count your blessings. At least the kind that come in the form of adorable clothes with practical price tags. Here in Texas we boast exactly one cluster of H&M retail stores — in Dallas — and that’s the only one for a good 800 miles after that. Needless to say, we’ll be happy when we can “find our nearest store” from the comfort of our homes. I guess that Marni for H&M collection will just be the stuff of my dreams.
Are you excited about the e-commerce site? Or le pissed like me that we’re still waiting?