Rachel Bilson recently collaborated with Steve Madden as the official face of Shoemint -- but it isn't the first customized shoe website. Shoemint's approach to customizing shoes for their customers follows very closely to that of Shoe Dazzle, launched by Kim Kardashian She Who Shall Not Be Named back in 2009.

Both Shoemint and Shoe Dazzle utilize a short style quiz to determine your desired styles for the best result in shoes you'll probably like. The questions ask you to select from three choices of your celebrity style inspirations, favorite name brands, comfort levels, and desired look from sexy to elegant.

So here's the breakdown of both websites:


  • Exclusive styles from Rachel Bilson herself as well as celeb stylist Nicole Chavez
  • Free shipping both ways
  • Easy return policy
  • Each pair is $79.89 and claim to be up to 80 percent off retail
  • Quality is guaranteed with real leather, suede and stitching
  • Free membership is available with perks like monthly personalized styles and insider trend reports and style tips

Shoe Dazzle

  • SWSNBN as chief stylist with Anya Sarre as handbag and accessories stylist
  • Free shipping both ways
  • Effortless return policy
  • Each pair is an affordable $39.95
  • Also offers style incite and deals on accessories and handbags in addition to shoes
  • Free membership is available with monthly style suggestions including handbags and accessories to go with the shoes
  • As for quality Shoe Dazzle claims that their "shoes are manufactured in the same factories, with the same materials and vendors, as many higher-priced brands you know and love."
  • Other international branches have been for Shoe Dazzle like South Korea and the UK

Similar websites to Shoemint and Shoe Dazzle include Just Fab and ShoePrivée.

Personally, for quality and key shoe styles I prefer Shoe Mint but for affordability and more variety I would go with Shoe Dazzle.

Do any of you use these websites? Which ones do you prefer?