The CW is trying to pump up interest in the midseason for its hit show “Vampire Diaries” by unleashing a provocative slogan: “Catch VD.” Um, no thanks?
It’s catching eyes in Times Square:
And very unsubtle in LA:
What do you think of this new ad campaign, Lovelies? [EW]
it definitely gets your attention. I think it’s a success.
it looks like they’re trying to make you catch an STD
i think that was intentional.
It sounds like some sort of fatal disease. “I’m sorry, ma’am, but you have VD.”
It’s certainly doing what it’s supposed to do- get your attention.
@lonelystrangergirl@xanga - I agree.
i like the vampire diaries for the mancandy, but i’ll have to say AW HELL NO to the catch phrase which is not catchy AT ALL. PAS DU TOUT.
ranunculus / 3285 posts
The first photo screams vampire orgy. Ick.
Catch venereal diseases..ew
daisy / 727 posts
If I saw that anywhere I’d have no idea what it meant. It doesn’t explain the VD at all. They need a new advertising campaign
It sounds like a disease because VD normally stands for Venereal Disease. That does catch my attention but grosses me out and makes me not want to watch the show.
it is not that serious… just a slogan guys…
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