When I was in middle school in the mid-90′s, the line between popularity and nerddom was sharply delineated, and it was this: Tommy Hilfiger Jeans.
Hilfiger’s brand became all the rage with his signature preppy red-and-white logo and then his ubiquitous perfume Tommy Girl, which all the cool girls reeked of as they strutted through the science lab in their Tommy Jeans.
But Tommy seemed to have just as quick a falling-out with the fashion world,
and now I haven’t seen a pair of Tommy jeans in years! Occasionally I’ll see some merchandise on the racks at TJ Maxx or Marshalls, betraying its former it-girl status with a gloomy 70% off sticker. Maybe Tommy is still big in countries besides the U.S.?
Do you wear anything Tommy? Have you seen anyone wearing it in recent memory?
guest
Yes and yes. I love Tommy Hilfiger and them polos.
rose / 855 posts
It’s because he’s racist. And black people started wearing it as their ghetto wear.
rose / 886 posts
Haha Tommy Hilfiger jeans were never popular at my school, but I did have the perfume.
guest
Hilfiger is fairly dated, and hasn’t managed to keep up with current trends.
Honestly though, all they’d need to do to boost sales is get plugged by a celebrity or ten.
guest
I haven’t seen Hilfiger in a long time now that I think about it.
guest
To come to think about it, I haven’t noticed this brand for a long time.
tulip / 6 posts
I actually saw his show during Fashion Week this year. It was interesting to say the least.
guest
According to Cristina Peczon (author of the article), the revealing remark happened on CNN Style with Elsa Klensch, during an interview with both Hilfiger and Ralph Lauren on the latest fashion trends:
Hilfiger then supposedly butted in then with a comment, something like it is one thing for one’s label to go popular worldwide, but there are some people who just don’t look well in “their” designer clothes. Hilfiger then allegedly named several Asian races, apparently saying that he preferred if “these people” wouldn’t wear their line particularly Filipinos!
Though many were up in arms about this article (there were calls for a boycott of Hilfiger products), no one was ever quite sure what the designer had said, who he’d said it to, or even which ethnic group he’d slammed. One version had him saying, “If I knew that blacks and Asians were going to wear my clothes, I would have never designed them.” More colorful renditions had him making his shocking revelation on national TV and Oprah Winfrey then throwing him off her show. (Oddly enough, the same story has been told about Liz Claiborne since 1991, that Oprah threw her off the show after Liz claimed she didn’t design for Black women as “their hips are too big.” That didn’t happen either.)
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guest
Wow, I used to wear Tommy all the time, I didn’t even think about it until I read this.
guest
Um. I hate that brand. Everytime I walk into that store, it’s full of old people. And their styles seem really obsolete to me.
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He’s not wih the current styles, maybe that’s why his brand isn’t seen anymore.
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I love Hilfiger’s high heels, some of them, of course. Other products…not so much.
guest
havent seen the stuff in a long time…
daisy / 636 posts
My glasses are Tommy Hilfiger. These bitches were $400. I love them.
daisy / 636 posts
@cutesycharm@xanga - That’s a rumor. Oprah did a whole show about it, he explained it all. Don’t believe the hype.
guest
Never really liked it, even as a kid.
guest
yeah the whole racist rumor is false… my former comp sci professor graduated with him and she was black… and explained/clarified that it was completely false etc..
whenever ppl become famous lies like this are bound to pop up
guest
@cutesycharm@xanga - That Is kinda A racist comment. It somewhats offends meh. =/
Anyways After the whole Racist thing it fell out. A lot of other races especially black brought Tommy.
He said he only made his clothes for white people.
But this is just what i heard. I honsetly don’t know if its true or not.
daffodil / 1975 posts
I never saw the big deal with TH in the first place.
rose / 855 posts
@OhKiddGoKidd@xanga - I was being sarcastic.
guest
@cutesycharm@xanga - Well I didn’t find it very funny. But okay. ^_^
guest
nope ! they’re too expensive D:
guest
i used to wear tommy hilfiger a lot.
i still have stacks of tommy shirts and shorts in my basement that haven’t been worn in years.
orchid / 149 posts
My mom has a pair of jeans from the 90′s that are Hilfiger. That’s about all I’ve seen from that line in years.
dahlia / 2747 posts
I WAS WONDERING THE EXACT SOME THING.
guest
I lovelove it still. x
guest
hilfigure is racist – no one wears his shyt anymore.
guest
I was recently just thinking about that..one day, I was in a store and spotted something TH and realized I haven’t even thought about the brand since the early 2000s. I forgot it existed all these years.
guest
maybe bc that rumor started that he is racist. but he was at fashion week so… not completely gone. the jeans never seemed like a big deal to me or to anyone where I have lived so…
guest
I don’t know why people are calling him racist? He didn’t discontinue the line or anythign so people can relax …
He was at fashion week and he didn’t have a ‘falling out’
His daughter goes to my school, clearly he’s probably busy with other things right now.
guest
Well, he said “If I knew that blacks and Asians were going to wear my clothes, I would have never designed them.”
I guess that’s why he disappeared…. for a while
guest
i never really like the jeans… they fit me weird.
guest
I’ve never even heard of Tommy Hilfiger lol xD
guest
I wear Tommy Shirts and jeans not for the designer look because it looks great on me.
Last year I bought a cute brown Tommy coat, I love it it’s so warm.
magnolia / 1354 posts
Too expensive and crappy looking clothing. I still see some people wearing TH, but very very rarely.
guest
@cutesycharm@xanga - Lmfao, what even.
guest
lol wow. it’s been long since the tommy days. =T
guest
i buy tommy hilfiger all the time. it;s still in in europe.
oh and they have the best undies too ^^
guest
he made a racist comment on television and ever since I haven’t supported him at all =/
x
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@OhKiddGoKidd@xanga - she has a right to her opinion, offensive, sarcastic or not.
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@kris - I never said she couldn’t have an opinion. I said her opinion was offensive not that she has no right to say it.
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No, and no.
guest
There not that popular, yes. But I believe I’ve seen their line still alive and kicking at Macy’s. ^_^ I mean, they’re still producing stuff….but I think the target is now on women/mothers/professionals? I don’t know, check out your mall’s department stores.
guest
I still see TH in stores, but never see anyone buying/wearing it. At this point, I’m confused as to why he’s still in business since people don’t really wear it as much.
guest
I love hilfigher and it makes me want some of that amazing perfume.
guest
It’s still big here in Hong Kong
For some reason no other jeans really fit me except the ones i got from them… so i’m sticking with them for awhile 
guest
I just saw a Tommy Hilfiger outlet store in the Netherlands…I haven’t noticed the brand in a long time, either!! They had some nice stuff, but nothing special. I do have a Tommy Hilfiger skirt that I love, though.